Are you ready for Earth Day? Each year Earth Day, April 22nd, provides an opportunity to engage and motivate the communities you serve, your employees and your stakeholders in a robust dialogue about the benefits of energy efficiency and conservation.
Not sure where to start? Energy Resources has developed a checklist to serve as a staring point for Earth Day Community Outreach and Education Planning.
Know Your Audience: Plan displays, collateral and giveaways to address the education needs and program interests of your audience.
Know Your Goal: Define educational, participation or outreach goals to focus your Earth Day outreach messages, while determining criteria for outreach success.
Know Your Venue: Identify or create opportunities to deliver sustainability messages.
Plan Your Giveaways and Educational Materials: Support your energy efficiency messages and drive program participation with giveaways and educational materials that address common home energy inefficiencies.
Promote Your Plan: Announce your Earth Day events and programs early to encourage attendance and participation.
Earth Day provides a natural opportunity to discuss energy use and environmental impact, while promoting the educational and energy saving programs you offer to the communities you serve!
Contact us to plan your Earth Day celebrations and outreach events! As a team, Energy Resources has designed and implemented over 250 events and workshops for our clients. We work with investor-owned utilities, cooperatives, municipal utilities, corporations and professional associations to engage audiences in energy efficiency education and conservation outreach programs.
Learn more about Event & Outreach Marketing
Distribute giveaways that are relevant to your energy efficiency programs and customers. Learn more about our Display & Giveaway Solutions
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